According to Byron Deeter of Bessemer Venture Partners, the global market for cloud computing could be worth as much as $500bn by 2020. His report into the technology industry predicts that much of this expansion will be down to CRM systems, which will be responsible for 62% of all cloud computing traffic by 2018. The expansion will be led by Salesforce, who Deeter thinks will have a majority share of the CRM market as early as next year.
You can watch the full report here.
Cloud computing is a great solution for CRM systems. It's a much easier way to manage the databases required to store all the CRM information for small companies than having their own servers - not to mention a lot cheaper. And, when you're starting up, you often have to work in a lot of different places, so being able to access your systems no matter where you are is really useful.
Our CRM expert, Artur Oganov, had this to say, 'Deeter has invested in cloud computing pretty heavily, so it's worth taking his words with a pinch of salt. But even so, I agree with him when he says "the overall trend-line will be up and to the right." CRM is a big business and it's expanding. Cloud technology is a big part of that. It's easier than ever to set up a system and get it online.'
If you're still not sure if it's time to move your CRM system to the cloud, get in touch with us and we'll explain the benefits.
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